N.A.S.A. (Squeak E. Clean & DJ Zegon) Video

N.A.S.A. "Money" feat. David Byrne, Chuck D, Ras Congo, Seu Jorge, & Z-Trip from Paul Griswold on Vimeo.

N.A.S.A. (Squeak E. Clean & DJ Zegon) assembled an all-star team for this track from their debut album "The Spirit Of Apollo" including Money ft. David Byrne, Chuck D, Ras Congo, Seu Jorge & Z-Trip. The agit-prop video is directed by Syd Garon & Paul Griswold, & features the work of artist Shepard Fairey. Pretty cool song and video. This video raises an interesting issue concerning Shepard Fairey. While I've always appreciated his work purely from a visual standpoint, his work has become extremely diluted and from a conceptual (and possibly philosophical) standpoint highly suspect and conflicted. Can an artist consistently make the claims he does (as in this video) about consumer culture and capitalist society when he himself is nothing more than a brand (see Obey clothing sold at Target)? Does that not subvert the message? Work that was originally and intentionally styled after communist propaganda in order to point out the lack of content behind the spectacle of consumerism and governments can no longer be taken seriously as a cutlural critique when one participates at the level of capitalism that he does. Considering how much "product placement" of his own brand (the image of Andre the Giant- does he even pay royalties on that likeness to Andres' estate?) in someone elses video, it ends up behaving in the same way as any other corporate brand placement in a t.v. show or film. A once-pointed critique is now completely absorbed by the machine. I had a professor who stated that the one thing Marx never accounted for was the ability of capitalism to absorb and sell revolution as if it were something of its own making. BTW, I'm not a marxist or anti-capitalism, just open to criticism on both subjects as they both have it coming. Fairey has already been criticized to a greater extent elsewhere. It just struck me as ironic I watched the video. Anyone have any thoughts on the matter? Found at ChangetheThought